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A 2-year old e-commerce business specializing in fashion adhesive accessories. Operates on Shopify for DOTCOM and on multiple wholesale platform marketplaces. Circle Circle Dot Dot offers women affordable, comfortable, and versatile solutions to the conventional bra. All adhesive products offered are offer women with all body types, shapes, sizes, and shades a solution. The mission is to provide high-quality adhesive bras and nipple covers that enable women to wear what they want with the support and coverage they need. - Fashion adhesive accessories are designed with all body types, shapes, sizes, and shades in mind - Lots of demand even with little to no paid marketing - A business that empowers women to wear what they want with the support and coverage they need - Huge opportunity for growth as pandemic restrictions lighten. There are many sources of sales from wholesale to boutiques and directly to customers on DOTCOM - 4.9 average star rating with 297 reviews on Shopify - 15,300 followers on TikTok alone Monetization This business generates revenue from Shopify and multiple wholesale marketplaces including Faire, Tundra, Trada Marketplace, FashionGo, LA Showroom, and CREOATE. 85% of revenue is from wholesale. Wholesale business is scaleable with more entry to wholesale marketplaces, trade shows, as well as cold outreach. D2C has untapped marketing potential as well. Operations I run this business full time as I am meticulous in the quality assurance of the products. I solely operate the business and utilize freelancers for design work and marketing assets. This is a hands-on business but has the opportunity to be outsourced to 3PL if you invest in retail packaging for all the products. Customers The target market is young women with a huge social presence and who like to attend events. Circle Circle Dot Dot has customers all around the world but the majority is in the USA and Canada second. The other customer base is small boutiques we wholesale to. Strengths - Customers love the wide range of shades and sizes available. Many larger-chested women are in need of solutions as many fashion brands do not cater to plus-sizes. - Boutiques have consistently returned due to affordable prices and cute packaging. Financials The business began at the beginning of the pandemic which led to a slow start. Once wholesale business was open, sales grew easily. The more active I am on the business's social media accounts, the more sales grow on Shopify. A few months dipped into the red due to sell out of products and large restocks to keep up with future demands. Profits were reinvested with creating a more aesthetic packaging experience for the customers as well as expanding product ranges, sizes, and shades. What is being included in the sale? Included in the sale are the website, marketing assets, branding assets & collateral, supplier & vendor information, the domain name, social media accounts (Facebook, Instagram, TikTok, and Pinterest). Inventory and supplies are not included but can be bought out and shipped or picked up. Future Opportunities The new owner will be able to invest in getting retail packaging for the products and supply the growing demand for fashion adhesive accessories around the world. I receive inquiries from businesses in France and the UK to supply my products but I currently cannot handle the volume alone. There are also lots of demand for the products in Australia and Canada but shipping individual orders incurs high tax and import fees. Figuring out wholesale and logistics to these countries will be a huge increase in sales. The social media accounts are doing well but can grow a lot more with consistent output of content. I have seen that the more content I put out on Instagram and TikTok, the better sales do. Paid advertising has only been slightly touched on and the business can benefit from social media advertising as well as PR outreach. Location: Los Angeles, California Year Established: 2019 Number of Employees: 1 Home Based: Yes Facilities: Included in the sale are the website, marketing assets, branding assets & collateral, supplier & vendor information, the domain name, social media accounts (Facebook, Instagram, TikTok, and Pinterest). Website: www.shopccdd.com Market Outlook/ Competition: The wholesale market is vastly undervalued for fashion adhesive accessories which is proven by the large percentage that wholesale takes up of CCDD's sales. Smaller boutiques and home businesses do not have access to these types of products at a low barrier of entry. Growth & Expansion: There are wholesale demands from France and UK to stock CCDD products but I currently cannot handle the volume alone. There is also demand for consumer orders in Australia and Canada but shipping individual orders incurs high tax/import fees. Figuring out wholesale and logistics to these countries will increase sales. Social media has proven to be great traffic and sales generator for CCDD. The new owner will benefit from the consistent output of content on Instagram and TikTok, paid social media advertising, as well as PR outreach.
Listed: Apr 21, 2022
Updated: 5 days ago
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